EIU-Master of Business Administration

This module offers an opportunity for senior-level managers to acquire expert insights, explore leadership and people management concepts, and examine actionable strategies for building the kind of leadership and people manager to enable employees to deliver their optimum performance. This module also aims to provide students with the ideas, frameworks, and tools required in creating an environment and culture in which individuals feel compelled to innovate and contribute to a transforming work environment. This module covers both the role of the effective leader and the impactive manager. The roles are different but connected and clarifying the differing approaches and capabilities in the two roles helps effectiveness and impact in both.
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 Management of Productions / Operations – Introduces production and operations management, the business function responsible for creating goods and services. In recent years, the scope of production management has broadened considerably. Production concepts and techniques are now being applied not only to manufacturing concerns but to a wide range of service industries. These include health care, food service, recreation, banking, hotel management, retail sales, education, transportation, and government. This course examines the design and control of systems needed for the efficient use of materials, human resources, and equipment. It also discusses the allocation of financial resources, facilities, and information in the development of competitive products and services.
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 Marketing Management is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value. Marketing management seeks to meet organisational objectives by effectively satisfying customers in a dynamic environment. This module provides an overview of marketing processes and marketing principle and provides students with the opportunity to apply the key concepts to practical business situations.
Actioned Research Paper

Actioned Research Paper

 This module is specifically designed for individuals involved in Financial Planning, Accounting Records, Financial Monitoring, and Internal Control System. This module will ensure that the students prove to be an invaluable to their respective organisations, possessing important skills in the four areas mentioned above. The module will help them to manage multiple financial management responsibilities more effectively and efficiently.

  • Teacher: Pikul Pongklang
  • Enrolled students: No students enrolled in this course yet

This hands-on module provides students with the fundamentals associated with project management. Students take a case study through the essentials of a four-phase project planning process, learn about the unique challenges at each stage and see how a project manager’s mastery of essential knowledge increases the likelihood of project success. Advanced concepts in project management are introduced and include multi-project management, estimating and budget development, the Theory of Constraint Planning and Earned Value theories, communications planning, project control, earned value and integration management, risk management, time management, negotiation and conflict management, contracting and procurement planning.

  • Teacher: James Jiramate
  • Enrolled students: No students enrolled in this course yet
 This module prepares students to address the concepts of personnel development as managers. Students learn criteria for developing effective job analysis, appraisal systems, and appropriate career development plans for employees. Other topics include personnel selection, employee compensation, benefits, training, workplace diversity, discipline, employee rights, unions, and management behaviours.
  • Teacher: Vicky Saengaroon
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 This module includes a study of strategic planning including mission statement development, analysis of the external environment and internal organisational factors, development of strategic alternatives, selection of appropriate alternatives, implementation of strategies, and competitive strategies and dynamics. Special emphasis are given to the integration and coordination of the functional areas within the enterprise. The case method will be used to provide practical experience in analysis and decision-making in the solution of business problems.

  • Enrolled students: No students enrolled in this course yet

This module examines the principles, techniques, and uses of accounting in the planning and control of business organisations from a management perspective. Identified are the budgetary process and related performance evaluation techniques, cost-volume-profit relationship, product costing methods, Just-In-Time (JIT) manufacturing, and Activity Based Costing (ABC). Related theory and application will also be reviewed.

  • Enrolled students: No students enrolled in this course yet